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Top 5 Questions About Instagram - Answered

rohan brown • March 13, 2019

 

Wondering who’s following whom, who you should follow, and what follows what’s being followed? We’re here to explain.


The Top Five Questions About Instagram Answered

Instagram, the visual-centric social media platform, has taken the world by storm since its launch in 2010. With over a billion active users, it has become a powerhouse for personal and business branding. But like any digital tool, it comes with questions and uncertainties, especially for those looking to harness its potential fully. In this article, we'll answer the top five questions about Instagram, helping you navigate the vibrant world of this platform.


1. What's the Difference Between Instagram and Instagram Business?

Instagram offers two account options: personal and business. The main distinction lies in the additional features that Instagram Business provides, designed to help brands and businesses. These features include the ability to promote posts, access to Instagram Insights for analytics, and the inclusion of a "contact" button, making it easier for customers to get in touch. If you're looking to promote your business, products, or services, an Instagram Business account is the way to go.


2. How Do Instagram's Algorithms Work?

Instagram employs complex algorithms to determine what content users see on their feeds and in what order. These algorithms consider several factors, including the content's relevance, engagement rate, timeliness, and the user's past interactions. To boost your visibility, focus on producing high-quality, engaging content, using relevant hashtags, and encouraging interaction with your posts through likes, comments, and shares.


3. What Are Instagram Stories, and How Do They Work?

Instagram Stories are temporary posts that vanish after 24 hours. They provide an excellent way to share in-the-moment content, promotions, or behind-the-scenes glimpses. To create a Story, tap your profile picture at the top of your feed or swipe right. You can add photos, videos, text, stickers, and more to create engaging content that keeps your audience coming back.


4. Can You Schedule Instagram Posts?

As of this year, Instagram now allows scheduling posts through its Graph API. This feature is particularly beneficial for businesses and influencers, making it easier to maintain a consistent posting schedule. Many third-party tools and services have integrated this feature into their offerings, simplifying the process of scheduling posts in advance.


5. How Can I Gain More Followers?

Building a robust Instagram following requires a consistent strategy. First, define your target audience and create content that resonates with them. Interact with your followers by responding to comments and engaging with other accounts in your niche. Use relevant hashtags, as they can expand your reach. Additionally, partnering with influencers or running Instagram ad campaigns can help you gain more followers.

In conclusion, Instagram is a dynamic platform with numerous possibilities for personal and business growth. By understanding the differences between personal and business accounts, mastering Instagram's algorithms, utilizing Stories effectively, scheduling posts, and implementing strategies to gain followers, you can make the most of this popular social media platform. As you navigate the world of Instagram, remember that regular updates and staying informed about new features will keep you at the forefront of this digital landscape.


 

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